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PERFUME
We reveal how fragrance feels — its weight, atmosphere, heat, and presence — by visualizing the relationship between glass, metal, light, and shadow.
The Result:
Case Study
Client
Product Focus
Category
Maison Crivelli
Fine Fragrance + Packaging Detail
Luxury, Sensory Storytelling
We Had a Problem to Solve.
This fragrance line needed visuals that communicated intensity, materiality, and atmosphere — without falling into the overly-polished, overly-sweet look common in perfume photography.
The existing category visuals felt:
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Too glossy and commercial
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Visually generic, lacking emotional weight
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Focused on surface rather than scent experience
We needed to express the character of the fragrance — how it feels, moves, and unfolds — not just how the bottle looks.
Our Approach
We studied the fragrance’s notes, mood, and tactile associations — wood, smoke, metal, glass, shadow.
Then we developed a visual system built around:
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Material contrasts — glass vs. metal, matte vs. reflective
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Atmospheric lighting — weight, depth, shadow gradients
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Precision detail — close-up textures, embossing, refraction
Contact Us
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